Benefits of Running An Instagram Giveaway

 Hello friends 

Back with one more interesting post for my readers :) 

In Today's post, I will discuss the benefits of running an Instagram Giveaway :) 

We all know giveaway helps to connect with our followers & readers.

It also helps us to get new followers, more engagement on our page.

But it has several other benefits too :) 

During my initial days of blogging some six years back, I started with Blog Giveaways 

That actually helped me to get genuine readers for my blog posts, some of which are still reading my posts regularly.

Then it was Facebook contest & giveaways in collaboration with a few brands, that also worked well and helped me to get new readers for my blog :)

Next, the trend was Instagram 

Which is still the most popular social media platform for many.

Initially, I did some giveaways of my own on Instagram, then in collaboration with some brands which helped me to get more followers.

Two years back I started a Giveaway page on Instagram with one of my closest blogger friends Zainab Raazi :)

Since both of us have done lots of giveaways together, we thought of starting a page.

Initially, it was too much work, too many confusions but gradually within 4-5 months things settled and it was easy to manage. 

We are doing monthly giveaways with some bloggers and brands. 

Our brand partners sponsor their brand's products as gifts :) 

Now after running it successfully for two years :)

I have a few things to share : 

1. It helped me to grow as a person 

This is the best thing that happened :) 

I got connected with new people, Influencers, bloggers, brands, and participants.

2. I learned Business

Yes, this is true for a person who has no background in the business.

I learned how to deal with Clients 

How to convince brands to collaborate :) 

For July Giveaway we collaborated with a celebrity Rakshandha Khan :) 

Again that was a different kind of experience dealing with a celebrity :)

3. Growth of my Instagram page 

From the giveaway page, every month I am gaining new followers and very good engagement from participants. Which is so good for my blogging profession.

4. WE could help many needy people via giveaways

This sounds a bit strange but it's true. Many of the giveaway winners personally messaged me and thanked me for the money and gifts they won from our page, said during the lockdown period financial situation was not good and the prize money helped them.

Again this made me think 

We should have more cash giveaways where our winners get cash amounts as prizes.

So, for me, this journey can be called a Happy Journey :) 

Sharing my page's link

Do check it out

 The Prizes Galore 

Hope you all liked this post and found it useful.

Do share your views in the comment section below.

Ghazala